Privacy Policy

Last updated: 27 August 2026

Who we are

This website is operated by Leaf Summit LTD, a company incorporated in the United Kingdom, trading as Prime Insurance Leads. Our registered address is 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom. Leaf Summit LTD is the data controller for personal data collected through this site and in the course of providing our lead-generation services.

What personal data we collect

We collect information that you voluntarily provide when you enquire about or purchase our services. This typically includes your name, telephone number, email address, business or company name, and professional information such as your licensed agent status, the state(s) in which you are licensed, and your lead volume, budget and delivery preferences.

We may also collect standard technical data automatically when you visit our site, including your IP address, browser type and version, device information, pages viewed, and data collected through cookies and similar tracking technologies.

How we use this data

We use your personal data to:

  • Respond to your enquiries and assess whether our service is a good fit;
  • Deliver the services you have contracted for, including customised lead campaigns;
  • Process payments and manage billing;
  • Communicate with you about your account, orders and support requests;
  • Comply with legal, accounting and regulatory obligations; and
  • Improve our website, services and marketing through analysis and advertising.

We do not sell your personal data, and we do not share consumer lead data with anyone other than the single client agent to whom that lead is exclusively delivered.

Legal basis for processing (UK GDPR)

Where UK data protection law applies, we rely on the following legal bases:

  • Performance of a contract — to provide the lead-generation services and process payments you have requested.
  • Legitimate interests — to respond to enquiries, manage our client relationships, maintain security, and promote our services in a way that is proportionate and respects your rights.
  • Consent — where required, for specific marketing communications or the use of certain cookies and tracking technologies. You may withdraw consent at any time.
  • Legal obligation — to comply with applicable laws, regulations, court orders or law-enforcement requests.

SMS and phone consent

By submitting a contact form, lead form or other enquiry on this website, you consent to being contacted by Leaf Summit LTD, trading as Prime Insurance Leads, by telephone, SMS text message and email regarding your enquiry and our services. Automated technology may be used to place these calls or send these messages.

Your consent is not a condition of purchasing any goods or services. You may revoke your consent and opt out of future calls, SMS messages or emails at any time by following the instructions in any message we send or by contacting us directly at marco@primeinsurance-leads.com.

Third parties we share data with

We work with carefully selected service providers who process data on our behalf and only receive the information necessary to perform their specific functions:

  • Stripe — payment processing. Stripe receives the payment and billing information required to process transactions.
  • GoHighLevel / HighLevel — CRM, client management and automation. HighLevel receives contact and business information needed to manage enquiries and client accounts.
  • Meta / Facebook — advertising platform and lead-capture forms. Meta may receive data submitted through its lead-ad forms and tracking pixels for the purpose of ad delivery, measurement and optimisation.

We require all processors to handle data in accordance with applicable law and appropriate confidentiality and security obligations.

Data retention

We retain personal data only for as long as necessary to fulfil the purposes described in this policy, to maintain business records, to comply with legal and accounting obligations, and to resolve disputes. Once data is no longer required, we delete it or anonymise it in accordance with our retention procedures.

Your rights

Under UK GDPR and applicable data protection law, you have the right to:

  • Request access to the personal data we hold about you;
  • Request correction of inaccurate or incomplete data;
  • Request erasure of your personal data in certain circumstances;
  • Request restriction of processing or object to processing;
  • Request portability of your data in a structured, commonly used format;
  • Withdraw consent where processing is based on consent; and
  • Lodge a complaint with the UK Information Commissioner's Office (ICO) if you believe your rights have been infringed.

California residents may also have additional rights under applicable US state privacy laws, including the right to know, delete, or opt out of the sale or sharing of personal information. We do not sell personal information as that term is commonly understood.

To exercise any of these rights, please contact us at marco@primeinsurance-leads.com.

Cookies and tracking

Our website uses cookies, pixels and similar technologies for analytics, advertising and site functionality. This includes the Meta Pixel, which helps us understand how visitors interact with our site and measure the effectiveness of our advertising. You can manage cookie preferences through your browser settings. Blocking some cookies may affect site functionality.

Data security

We apply reasonable technical and organisational measures to protect personal data against unauthorised access, alteration, disclosure or destruction. These include access controls, encrypted connections and secure hosting. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services or legal requirements. The revised policy will be posted on this page with an updated "Last updated" date. We encourage you to review this page periodically.

Contact

For privacy-related questions, data requests or complaints, please contact us at:

Leaf Summit LTD, trading as Prime Insurance Leads
71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom
Email: marco@primeinsurance-leads.com